consider the google adsense program.
Assuming I am using averages for all the values I can tell how much I earn from google by the formula:
Earnings = impressions * click through ratio(CTR) * earnings per click (EPC)
Impressions are all me and based on how well my site performs and is not in any way unknown. I can work on improving it and measure every little thing I do.
CTR is something I cannot estimate. It will depend on the website type, I imagine. (imisidro) Your website looks like an information site, so your CTR would be similar to the one I would expect. May I inquire what CTR it might average? Anyone else that has a CTR for a site that would help me?
The earnings per click are 70% of what google makes is this true? Also how can I estimate this number for a given topic. It is easy to tell what it will cost at google adwords to place 1-3 or 4-6 or 7-10 on a given keyword, are any of these good numbers to use as average?
thanks for ALL thoughts on the matter